Comparing Similar Music Videos to Ours

These videos are very similar to ours. The first is similar due to it having the artists singing in the studio with a guitar, whilst having more than just one location in the video. This is like ours as we have our singer in the studio, as well as having him at a different location. It also has the same negative lyrics to it.

The second video is almost identical to ours - this is because it has our artist singing alone in one place, as well as the artist having flashbacks about his past relationship, where some are good memories and some are bad memories. The tone of this video is similar to ours as it's dull and depressing, and the artist gives a lot of meaning and passion when singing it as it is very meaningful to him.

A DigiPak

What is a digipak?

a type of packaging for CDs or DVDs, typically made from cardboard with an internal plastic holder for one or more discs.

Digipak-style cases grew in popularity among record labels and recording artists in the early 2000s

Digipak-style packaging is often used for CD singles or special editions of CD albums and the tall DVD Digipak (DVDigipak) is used as a premium package for DVDs and DVD sets. Such packaging is less resistant to abrasion than jewel cases, so it tends to show signs of wear relatively quickly. Licensed digipak manufacturers such as domestic U.S. printer and disc replicator Oasis Disc Manufacturing recommend coating the raw printed paper with a protective UV coating, thus ensuring greater longevity.

Target Audience Questionnaire

https://www.surveymonkey.co.uk/r/CKKTR7K

Research Into Similar Websites

Research Into DigiPaks

Declan McKenna - Stains

Hozier - Island

George Ezra - Wanted on Voyage

James Bay - Chaos and the Calm 

Ten Tonnes - Royal Blood

We are researching into digipaks of artists who have a similar star image to us. From this, we can gain knowledge of the sort of front and back cover we should be producing in terms of lighting, camera shot, exposure of artist and font of writing. These artists all have a similar star image to ours therefore we can use their work as inspiration for our ideas in the hope that we produce content that is relevant to the star image of our artist. The majority of these digipaks have black as the main colour with contrasting colours surrounding it such as white and yellow. 75% of the digipaks have the song titles on their own with no picture in the background. 60% of the digipaks have an actual picture of the artist where as the other 2 are pictorial metaphors of how the artist is meant to be perceived by the consumer. They all include the name of the artist and the album name on the spine and a bar code. 

Feedback from First Edit

Media video changes 

1. First shots: Jodie first then guitar then back to Jodie 
2. 0.14 secs - close up of smarts playing guitar
3. 0.20 seconds - slow down walking shots 
4. 0.25 seconds - classic stabilise 
5. 0.31 seconds - change transition 
6. Extend shot of smarts singing “holding something we don’t need”
7. 0.53 secs: 3 pans in a row in same direction must change! Get rid of shot saying ‘just let it be’
8. Get rid of shot of smarts lying down on grass and shot of sky 
9. 1:08 secs - change lighting (too bright)
10. 1:12 secs - close up of smarts looking upset after Jodie slaps hand 
11. 1:18 - change walking shots to more flashbacks 
12. 1:30 - break up flashbacks between field walking 
13. 2:23 - close up of rock rippling water needed after I throw rock
14. 2:25 - zoom in to cut out people walking 
15. 2:34 - get rid of shot me looking over river
16. Montage of good times (flashbacks at the end) e.g Chinese lanterns/fireworks
17. Put in some close ups

Photographs from Video/Shoot Day